To some it may look odd and a very unlikely fashion hit. But here is why stylists love the Dory coat: those in the know have gone wild for the versatile, bright blue Dory coat by Danish fashion brand Baun und Pferdgarten.
Once it was pure glamour or a stand-out cut that caught the eye of fashion followers, but today’s pack think more 3-D. This coat fuses vintage with contemporary and is made of faux shearling. (Read more about Scandi fashion forward in our post about DANSK magazine here).
Why stylists love the Dory Coat: pre-spring 22
An added attraction is the vivid ocean blue colour – a freshness we all need after two years of ‘staying at home’ and going nowhere… This pre-spring 22 edit has lifted spirits on and off the catwalk, not least at Copenhagen Fashion Week which is quietly gaining influence.
Influencers from several countries have posted images of themselves in this unusual must-have item. They say it is flattering regardless of skin tone and looks great with dresses, jeans, formal or casual wear and it’s super flexible.
And at £358 | $486 it doesn’t break the bank. But how long will it stay favourite in an industry which depends on fast turnover?
To play it safe and ensure it can survive more than one season, fans of this look can get the Dory coat in black too, but it’s the bright aqua colour which has caught the fashion forward crowd’s imagination.
And they’ve had lots of fun with it so far, accessorising it with pink trousers, beige hats, green handbags and scarves in different colours.
Some may say the flamboyant colour and big cut is not a particularly Scandi look, still best known for its toned down colouors and uncomplicated lines. Indeed so. But things are changing fast in the Nordic countries.
Designers in both fashion and home furnishings are getting bolder and every so often, as with this piece, they hit a nerve. That’s why stylists love the Dory coat.
Says the team behind Baum und Pferdgarten, Helle Hestehave and Rikke Baumgarten: “We want to create designs for women who want to have fun with their personal expression.
‘Our collections can be worn in many different ways by many different women. We create clothes that help women tell their own story.”